And this is how it came to be...
Lorino is the product of Codaxy, an IT company that was looking for a way to keep its employees informed and involved.
As the company grew, traditional means of communication such as emails, newsletters, and meetings just couldn't provide the level of involvement we felt we needed and those issues were further amplified by the emergence of a hybrid work environment.
As the company grew, traditional means of communication such as emails, newsletters, and meetings just couldn't provide the level of involvement we felt we needed
Those issues were further amplified by the emergence of a hybrid work environment.
Lorino was an idea that came to be during the pandemic, while all of us were working from home. At one point our CEO felt detached from the company, uninformed and uninvolved, despite all the communication channels we already had in place.
Emails and online meetings ensured that our projects were running smoothly, but they did little to help us feel connected on a human level.
Other channels such as Slack, which offered a more casual way of communication, he felt were inconvenient for that purpose. Pinging people all the time can be distracting, and information shared in channels is practically lost in a matter of hours if people use them frequently.
This was the seed that eventually grew into Lorino. The idea was to create a space where everyone would feel free to share something they cared about, be it something useful for the team, or a milestone they hit in order to make it easier for us all to stay updated and connected, both as coworkers and as people.
It might seem trivial for one employee to be involved in the operations of another department, but in reality, it can make a world of difference.
Imagine if the sales team took a business trip to close a deal somewhere abroad. It may cause envy if other teams just receive the news that they are on a sponsored trip.
But if, on the other hand, they know that the sales team is working day and night to get that deal done, and what benefits that deal will bring to the company, they are more likely to be supportive.
And if sales manage to close the deal and take the time to thank marketing for their help in creating the pitch, or accounting for crunching the numbers to make it happen, it will go a long way in building a positive and supportive work environment.
Shoutouts to other teams are a great way of showing appreciation, but what is also an underrated way of building team morale is providing your people with a place where they feel safe to promote their own accomplishments.
Be it that they got a certificate, closed a deal, or just found a solution to a problem they have been working on for a while, by being able to share their success and having it acknowledged by their peers, they will feel appreciated and motivated to do more.
And by sharing their solutions on a platform where anyone who faces the same issue, can find them in a matter of minutes, they are also contributing to the development of the company as a whole.
It's also likely to encourage more individuals to contribute their own ideas, methods, and tips. A lot of your employees might have great guides and other documents squirreled away on their hard drives, never to be used again because they don't have a designated platform to share them on.
Providing them with such a place will lead to a more efficient and cohesive work environment, where people are more likely to cooperate and help each other out.
The platform is designed to be as simple and user-friendly as possible, with just a 10-minute training and incredibly short onboarding time.
The app does not use any notifications, so it's neither distracting nor overwhelming. It's meant to be used on your own terms, without feeling the need to constantly check-in.
Lorino enables everyone in the company to feel included and valued, be aware of their own and others contributions, and always know where to find important information.